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Make playtime bigger and pack-up easier with the Bluey Play Pouch.

The ultimate play mat & toy storage bag in one — now featuring Bluey & Bingo!

We are thrilled to bring playtime to life with the Bluey Play Pouch, designed for little imaginations, big play and super-easy pack up.

Open it out to reveal a huge 140cm / 55" play space, featuring a beautifully illustrated Bluey play scene on the inside, perfect for hours of creative, open-ended play with Bluey™ Bingo™ and all their favourite toys.

Kids can create, explore, role play and make up their own stories, all from the one easy-to-use play space.

And when playtime is over? Simply pull the ropes and watch as toys are gathered neatly inside the Play Pouch, ready to store away until next time.

Less mess. More play. Less stress. More time.

Key Features:

• Officially licensed Bluey™ design
  
• Double sided – featuring Bluey & Bingo on the outside and a playful illustrated scene on the inner
• Opens to a huge 140cm / 55" play space
• Perfect for Bluey figures, playsets and accessories
• Handy zip pocket for small treasures, accessories and those easy-to-lose piece|
• Quick and easy drawstring pack-up
• Designed for both play and storage
• Recommended for ages 3+

• Accessories and toys not included

Key Benefits:

• Spacious Storage: The Play Pouch provides plenty of room for all kinds of toys, including Bluey toys, LEGO®, building blocks, Duplo, action figures, dolls, dress-ups, Connetix, puzzles and more. Everything can be stored together in one easy-to-access place.

• Easy Cleanup: When playtime is finished, simply pull the drawstring ropes to gather toys inside. The more toys inside the Play Pouch, the easier and smoother the pull-up action becomes. No more scattered pieces or lengthy pack-ups!

• Encourages Imaginative Play: The Bluey Play Pouch creates a dedicated space for children to build, create, role play and invent their own stories. The illustrated inner scene provides the perfect starting point for hours of self-guided play.

• Portable & Versatile: Perfect for play at home, visiting grandparents, playdates, holidays or taking toys from room to room. Open it up wherever your child wants to play, then pull it closed when it’s time to go.

• Durable & Made for Everyday Play: Made using high-quality materials and workmanship, the Play Pouch is designed to handle the everyday chaos of family life and years of play.

• Less Mess, Less Stress: Toys stay contained within the play area while kids are playing, helping reduce the spread of pieces across the room and making pack-up faster and easier.

• Encourages Independence: The simple pull-up design makes tidying up easy for little hands, helping children learn to look after their toys and become involved in pack-up time.

• Play Anywhere: Use it as a play mat in the lounge room, bedroom, playroom or outside, then quickly transform it back into a toy storage bag when playtime is finished.

Created for busy families and little imaginations, it’s the perfect combination of PLAY + STORE in one clever design.

More play. Less mess. More time. Less stress.

• Same day processing Mon–Sat
• Shipped from Sydney
• Shipped with Australia Post
• Standard post: 2–5 days
• Express post: 1–3 day
• Global shipping available

Afterpay is available at checkout for Australian customers.

Bluey and Bluey character logos are trade marks of Ludo Studio Pty Ltd and are used under licence.